(Honda's new Insight hybrid will sell for less than Toyota's Prius; we'll find out exclusively Toyota's sales and marketing strategies to combat the Insight on our Car Nut Show this Saturday on TalkRadioOne.com)
"Tune-in" to www.TalkRadioOne.com at 5pm Pacific time/8pm Eastern, on Saturday for THE CAR NUT show, our general-interest live automotive call-in show and Sunday at 5pm Pacific for World Racing Roundup, which is sort of self-explanatory.
Both shows are LIVE and the call-in number worldwide is this US number: 213-341-4353. Join in on the fun and information and make your own contribution or ask your question of our experts. Both shows are available as podcasts about one hour after the live shows are completed. Download and listen at your convenience!
Our guest Saturday will be Doug Coleman, Toyota's US marketing manager for the Prius gas/electric hybrid. We'll talk about a new certified used hybrid program the company has just announced, and how Toyota plans to do battle with the new Honda Insight hybrid, which Honda said this week will be priced below $19,000, much less than a new Prius. Toyota just sold their millionth hybrid worldwide, but does any car company make any profit on any hybrid? What's the break-even point?
(Is this the next-generation Toyota Prius --- appearing here as a plug-in hybrid? Tune-in to The Car Nut Show Saturday at 5pm Pacific when we talk with the Prius' national marketing manager and find out along with us)
Our guests Sunday at 5pm Pacific on World Racing Roundup: Big Willie Robinson, the legendary founder and president of the International Brotherhood of Street Racers and Fred Roggin, well-known NBC Sports reporter and host (he hosted boxing from the Beijing Olympics), who is executive producer of the NBC automotive and racing enthusiast show, Whipnotic. It's the first network show in the US to be produced bilingually, which shows in English at 5pm Saturdays on KNBC/TV4 Los Angeles, and En Espanol Sunday mornings at 9am on KVEA/TV52, the Los Angeles Telemundo station.
(Big Willie Robinson and NBC's Fred Roggin join us on our Sunday show this weekend)
(This is what's left of a Ferrari after what Newport Beach, CA police say was an illegal street race between this car and a Porsche earlier this week; the Ferrari's driver was killed. The Porsche's driver was being held on $2 million bail for DUI, illegal street racing and manslaughter because of the death of the other driver; a female in the Ferrari suffered broken bones and will recover and a woman passenger in the Porsche was held for public intoxication but later released)
Street racing is a bigger problem than ever worldwide, with a founder of Mixed Martial Arts killed just this past week during what police are saying was a an illegal street race between his Ferrari and a Porsche in Newport Beach, CA. Big Willie Robinson has the proven answer to the street racing problem --- if only politicians will listen.
Hope to "see" you there!
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