STOP THE PRESSES! FoMoCo wants us all to know that these two vehicles, Ford's Edge and Lincoln's MKX, are the saviors of their company! All we can say is: We hope so. Ford has made their new Edge official by pricing the two-wheel drive Edge SE at $25,995 and the four-wheel drive model at $27,645. There's also the Edge SEL, which is available with some exclusive options like a panoramic VistaRoof and 18-inch aluminum sport wheels, that starts at $27,990 for the two-wheel drive model and $29,640 for the four-wheel drive model (Photo: Ford Edge). Lincoln's Edge version, MKX is the Lincoln variant of the Edge. Here's some of the MKX facts and figures: Starting at $34,705 (and almost $2K more for AWD -- see way below), and aimed directly at luxury crossovers like the Lexus RX 330 and Cadillac SRX, the Mark X uses Ford's newest 3.5-liter V6 which produces 250 horsepower and 240 pound-feet of torque. Coupled to a six-speed automatic transmission, Lincoln expects the Mark to accelerate as fast as anything in the class. Both front- and all-wheel drive will be offered. In order to keep up with the class leaders when it came to interior luxury, Lincoln gave the Mark X a traditional cabin design and upscale trim. Satin nickel accents contrast with walnut trim on the dash and door panels. Square gauges similar to Lincolns of the past add a nice retro touch. All the latest technological features are offered in the Mark X, including heated and cooled seats, a DVD-based navigation system, and side curtain airbags with rollover protection. Rear-seat passengers not only get plenty of space thanks to its long wheelbase, there's also an optional panoramic sunroof, 14-speaker THX-certified DVD entertainment system and console-mounted MP3 jacks. Oh, and also, a "CUV" is a "Crossover Utility Vehicle" (we think).
<Photo: Lincoln MKX.
Here's what we've culled from FoMoCo PR releases and other sources (so far --- there will be plenty or more news on these two):
Ford Motor Company will launch its all-new and highly anticipated 2007 Ford Edge crossover with a sticker price below $26,000, Cisco Codina, group vice president, Marketing, Sales and Service, announced today at a meeting of the Midwest Automotive Media Association.
At the meeting Codina reaffirmed that between now and the end of 2008, 70 percent of the Ford, Lincoln and Mercury lineup by volume will be all-new or significantly freshened. That includes strong new vehicles in new segments like the Ford Edge, which goes on sale in November, as well as a new 2008 Ford Super Duty pickup, which will be revealed next week at the State Fair of Texas and will go on sale in January.
The five-passenger 2007 Ford Edge has a bold design with a stylish, functional and clever interior. It features a fuel-saving powertrain, with Ford's all-new 3.5-liter V-6 engine with best-in-class 265 horsepower mated to a six-speed automatic transmission. Its highway fuel economy is anticipated to be in the mid-20s. Edge (Photo: 2007 Ford Edge). also features standard side curtain air bags and standard AdvanceTrac with RSC (Roll Stability Control). A laptop-friendly center console and standard MP3-player input jack also are included. In addition to optional all-wheel drive, the Edge is available with innovative features including a class-exclusive, all-glass available panoramic VistaRoof which gives a grand view of the sky and can open for a sense of freedom that front and rear passengers can enjoy.
The new Edge already is generating excitement among consumers. Since the vehicle was unveiled in January at the North American International Auto Show in Detroit, more than 930,000 consumers have visited the Edge Web site at www.fordvehicles.com/edge Traffic on the Edge Web pages has jumped more than 125 percent since June, after Ford added a "crossover" tab on the fordvehicles.com home page. Driven by the Web, auto shows and other marketing activities, more than 45,000 consumers have asked for more information about the Edge and 3,200 have shared information from the Edge Web site with a friend.
Two distinct trends have helped spur crossover growth: car buyers seeking more spacious and flexible interiors along with the confidence of AWD, and traditional SUV buyers looking for more fuel-efficient and maneuverable vehicles. (Photo: Edge interior). This year, crossovers are expected to outsell the traditional SUV segment for the first time ever. Through August, industry crossover sales are up 8 percent at 1.62 million units. Already the fastest-growing vehicle segment in the United States, crossovers are expected to be the largest segment in the industry with sales of about 3 million units by the end of the decade. By 2009, the segment is expected to include more than 70 CUV models.
Ford Motor Company outpaced the competition in CUV growth in 2005 and will stake an even stronger claim over the CUV market with the introduction of the new Edge, along with the new Lincoln MKX. As vehicle segments continue to shift in the marketplace, Edge will play a critical role in retaining existing Ford customers as well as drawing new customers into Ford dealerships. (Photo: Edge interior). Ford expects that approximately 45 percent of Edge buyers will be customers who are new to Ford Motor Company.
Key standard features of the Ford Edge SE include:
- Bold exterior styling
- Best-in-class 3.5-liter V6 mated to 6-speed automatic transmission deliver 265 hp and 250 lb.-ft. of torque. (Fuel economy is expected to be in the mid-20s for highway driving.)
- Front-wheel drive
- Rear spoiler
- Dual exhaust
- Center console with class-leading flexibility
- Second-row 60/40 split fold-flat seats
- Class-exclusive MP3 audio input jack
- 17-inch painted aluminum wheels
- Class-leading standard safety features including: industry leading AdvanceTrac with RSC, ABS, Safety Canopy with rollover sensor, front- and front seat side-impact air bags, occupant classification system, adjustable head restraints and LATCH system
The Ford Edge SEL offers many additional appearance, comfort and convenience features, including chrome tipped dual exhaust, a 6-disc CD changer, Convenience Package, body color rear spoiler and fog lamps. It starts at $27,990 for front-wheel drive models and $29,640 for all-wheel drive models.
Option packages available on the Edge SEL include (Pohot: Edge at auto show):
- Premium Package - Dual electronic temperature control with particulate air filter; exterior puddle lamps; heated seats and heated exterior mirrors; leather trimmed front and second row seats; memory seats; memory exterior mirrors and steering wheel climate controls
- Seating Flexibility Package - 6-way power passenger seat, front-row passenger fold-flat seatback; second-row EasyFold remote release seatback; leather trimmed front- and second-row seats; memory seats.
Options exclusive to the Edge SEL include:
- 18-inch chrome-clad aluminum wheels or 18-inch painted aluminum sport wheels
- Audiophile sound system with CDX6, nine speakers and steering wheel controls
- DVD-based Navigation system with Audiophile sound system
- Reverse sensing system
- Rear-seat DVD Entertainment System
- Class-exclusive two-panel panoramic VistaRoof with dual power shades
Options available on all Edge models include:
- All-wheel drive
- SIRIUS satellite radio with six-month subscription
- Class II Trailer Towing (for up to 3,500 lbs. maximum towing capability)
Way Forward Commitment: Deliver Outstanding Customer Value
Ford is accelerating the rollout of many of the technologies featured on the Ford Edge across the Ford and Lincoln Mercury product lineup.
- Stability control - By the end of 2009, all Ford, Lincoln and Mercury retail cars and trucks will feature standard electronic stability control. AdvanceTrac with RSC is now standard on traditional SUVs and will be standard on all CUVs by the end of 2008.
- Side air bag protection - All retail products will have side impact protection by the end of 2009. All SUVs and CUVs will be equipped with rollover-protecting side air curtains.
- 3.5L V6 engine - this engine will eventually power one out of every five Ford Motor Company vehicles in North America
- All-wheel drive - Ford Motor Company will have 28 vehicles with AWD technology this year
- 6-speed automatic transmission - Ford plans to produce about 1.3 million 6-speed transmissions annually by 2008
- DVD-based navigation system - For 2007, Ford is doubling the number of products with an available navigation system
- SIRIUS satellite radio - For 2007, Ford is quadrupling the number of products with available SIRIUS satellite radio
- Auxiliary audio jack - Ford is increasing the number of models with auxiliary audio jacks from zero to nearly half of its lineup
Lincoln MKX.>
And here's the LATEST (as of 9-23-06) on the MKX:
The all-new Lincoln MKX crossover will have a base price of $34,795, including shipping, when it reaches dealerships in November, Ford Motor Co. said today.
The first crossover for Ford's domestic luxury brand will be available with front-wheel drive or all-wheel drive. The vehicle is available in one series with two option packages.
The awd model will start at $36,445, including the $675 shipping charge.
The MKX is powered by Ford's new 3.5-liter V-6 engine rated at 265 hp. It will come with a six-speed automatic transmission.
Standard equipment for the vehicle includes front and front-seat side-impact airbags, tire-pressure monitoring system, rollover sensors and electronic automatic temperature control.
The Ultimate option package includes adaptive headlights, power lumbar support, heated and cooled front seats, power liftgate, reverse sensing system and a second-row remote seat release. The package adds $1,995 to the sticker price.
The Elite option package includes a navigation system, audio system with 14 speakers, a Sirius satellite radio with a six-month subscription, and a sunroof. The package adds $4,795 to the sticker price.
Additional standalone options include a rear-seat DVD entertainment system, a trailer tow package and heated rear seats.
The MKX will be built at Ford Motor's plant in Oakville, Ontario, alongside the Ford Edge crossover.
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